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simpleview Brings
Mobile Development In-House as the Industry’s
Leading Provider of Fully
Integrated CRM and Website Technologies
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CRM & CMS leader
formalizes mobile development services to offer
DMOs more features and
a true one-stop solution for online destination marketing
simpleview
Brings Mobile Development In-House as the Industry’s Leading Provider of
Fully Integrated CRM and Website Technologies
Tucson,
AZ – January 2012 / Hospitality 1ST / simpleview,
the leading provider of CRM, CMS and web-based marketing solutions for
destination marketing organizations (DMOs) now offers complete in-house
development for mobile devices through its newly formalized mobile marketing
division.
“The
mobile space is becoming more important every day, and soon traditional,
mobile and tablet sites will be indistinguishable from one another,” said
simpleview
CEO Ryan George. “We needed a way to help our customers stay ahead of that
trend, and there’s an ever-growing number of advanced features and products
for mobile marketing that we want to offer DMOs. The best way to meet those
goals was to build on our expertise in this area and bring all of mobile
development in-house.”
George
points out that while DMOs have other providers to choose from, simpleview’s
mobile sites offer advantages that other companies can’t match:
-
A true
CRM/CMS integration vs. a latent feed
-
The ability
to have mobile site forms feed data directly into CRM
-
Real-time
reporting to partners on mobile listing views, clicks and calls
-
Integration
with the Destination Travel Network, which generates DMO revenue through
enhanced web marketing for industry partners
“With
nearly 100 DMO mobile sites already deployed, simpleview now leads
the destination marketing industry in mobile development,” George said.
“And as the leading company in the industry offering both CRM and CMS,
simpleview
is now further distinguished as the only company that can provide a fully
integrated, one-roof solution for a DMO's most critical areas of operation.”
In
addition to sophisticated sites for smartphones and basic phones, simpleview
offers tablet site development, app development, mobile site packages for
servicing meetings, mobile site SEO and SMS marketing services.
More
information on simpleview’s full set of mobile marketing products
and services is available online at simpleviewinc.com/what-we-do/mobile-websites-apps.
About
simpleview
simpleview
helps destination marketing organizations (DMOs) succeed on every front,
from convention sales to tourism marketing and day-to-day operations. The
company offers integrated products and services including the industry’s
most advanced CRM and CMS platforms, powerful forecasting and reporting
tools, dynamic websites, sites for mobile web, search engine optimization
and interactive marketing. Founded in 1991, simpleview employs 95+
people with offices in Tucson, Dallas and San Diego serving nearly 200
domestic and international destination marketing organizations. For more
information, go to simpleviewinc.com.
Media Contact:
Cara
Frank
Director of Marketing &
Communications
simpleview, inc.
520-575-1151 ext 143
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