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| Pegasus Solutions and the Vacation Rental Managers Association to Transform Online Vacation Rental Market in 2012 | Collaborative Vacation Rental Switch Will Offer Unprecedented Online Vacation Rental Shopping Pegasus Solutions and the Vacation Rental Managers Association to Transform Online Vacation Rental Market in 2012 The
VRS will first launch with VRMA’s www.DiscoverVacationHomes.com,
its official public resource on vacation rental travel. With the VRS, the
site will be capable of allowing travelers to find and book professionally
managed vacation rental properties from hundreds of the world’s most reputable
companies in real-time.
Representing one of the fastest-growing hospitality markets*, the vacation rental industry faces many distribution challenges as managers must navigate disparate standards, methods of rate management, inventory and other content. Distribution channels, for their part, are challenged with providing a consistent shopping experience across a highly fragmented and specialized supplier base. “As the vacation rental market has grown in popularity, it makes sense for the professionally managed vacation rental segment to adopt the same revenue generating tools hotels have,” added Mike Kistner, chief executive officer of Pegasus Solutions. “We’re pleased to have a committed partner in VRMA that is willing to pave this way for all professional vacation rental management companies.” The VRS will be offered to professional vacation rental management companies, who will also enjoy a facilitated booking process by leveraging Pegasus’ award-winning RezView® NG central reservations system, as well as its UltraSwitch and UltraDirect distribution products. Development of the VRS was announced at the VRMA’s 2011 Annual Conference October 9-12 in Orlando, Florida. About
Pegasus Solutions
Open Hospitality, a Pegasus Solutions company, delivers a full array of strategic online marketing solutions and accommodation booking options. Its award-winning marketing solutions focus exclusively on hotels and hospitality verticals, helping independent hotels, groups and chains raise online visibility, build market share and increase online reservations. Pegasus has 22 offices in 12 countries, including Dallas, London, New York, Singapore and Scottsdale, Arizona. For more information, please visit www.Pegs.com, www.Utell.com or www.OpenHospitality.com. About
the Vacation Rental Managers Association (VRMA)
*MMGY Global/Harrison Group 2011 Portrait of American Travelers(SM) Media
contacts:
Amanda
Drake
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“For
travelers seeking and booking vacation rentals online, the millions of
diverse choices can certainly seem overwhelming,” explained Steve Trover,
president of the VRMA. “Working together with Pegasus, we’re developing
a solution that improves the shopping experience by setting new, consistent
standards for how vacation rentals are presented and sold online. This
also streamlines the process for vacation rental managers themselves, who
will be able to automate the distribution of their properties through a
single platform for the first time.”